Love the way you look

When you look this good, you can do anything 

The campaign aimed to infuse a renewed perspective into the brand's "Love the Way You Look" platform, strategically positioning Men's Wearhouse as a contemporary and relevant choice not only for special occasions but also for everyday wear. The work was designed to spotlight the brand’s versatile services and wardrobe offerings beyond tailored formalwear, engaging customers in new and unexpected ways and adding a new level of approachability to the brand’s image. By leveraging the powerful tool of humor, the “Love the Way You Look” campaign not only resonates with the audience, but also brings a strategic edge to the brand’s communication strategy, making it more relatable and effective.